Integrated Marketing Sales Strategist – Benton Harbor

Integrated Marketing Sales Strategist – Benton Harbor

Website Mid-West Family - Southwest Michigan

Local: Radio, Digital, and Events

Integrated Marketing Sales Strategists (IMSS) develop full-funnel marketing and advertising strategies directly with accounts.  As an IMSS, you will be prospecting, developing client relationships, selling and managing full-funnel marketing strategies.

Primary focus: 75%-85% of one’s time spent in client engagement activities and meetings.  With a robust support team, the time in-office will be minimal. 

Key Responsibilities & Requirements:

  • Represent and have a clear understanding of Mid-West Family’s suite of products and services
  • Prospecting, new business development, revenue generation is crucial
  • Identify Key and Target accounts that require full-funnel services to upsell and prospect
  • Maintain accountability for the collection of all accounts
  • Delegation and clear communication critical
  • Utilize market research tools effectively with clients and prospects
  • Have a high level of business aptitude
  • Exude comprehensive communicative skills with clients and co-workers
  • Is work and success-motivated
  • Has strong oral and written communication skills
  • Must provide reliable transportation for work duties, and have a valid driver’s license and insurance
  • Be personally well-groomed, a positive thinker with a growth mindset, set priorities and goals to accomplish the best possible results. Works in the best interest of the clients, the company, and your own personal growth

Conditions of Employment:

The position is full-time.


College degree preferred or equivalent experience.

Required:  Excellent listening skills, computer skills, ability to work alone and in a team setting, digital and social acumen required, cold-calling, and some creative writing ability skills required, ability and drive to work remotely with little direct oversight.

Preferred: experience developing and selling mass media, digital and social advertising campaigns


Base + bonus

To Apply:

Email resume and cover letter to:

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