Mid-West Family – Southwest Michigan radio station 97.5 Y Country called out to their listenership to become a “Partner In Hope” for St. Jude Children’s Research Hospital, and listeners stepped up to the plate to donate a record-setting local dollar …

97.5 Y Country Raises Record Donation of More Than $40,320 for St. Jude Children’s Research Hospital Read more »

While we certainly do enjoy creating SEM campaigns for our DASH Digital Services clients, there is mounting research from all sides pointing to the continued importance of brand awareness being the most important part of a funnel. Our partners at Troy …

Troy Research: Brand Awareness Many Times More Important Than Google Search For Marketers Read more »

Remember our CORE STANDARDS: SERVE THE COMMUNITY THERE IS NO PLACE FOR GOSSIP HERE ENGAGE IN HEALTHY & POSITIVE COMMUNICATION TAKE PERSONAL ACCOUNTABILITY FOR YOUR ACTIONS PRACTICE PUNCTUALITY DRESS APPROPRIATELY FOR SUCCESS IN YOUR DEPARTMENT BE PROFESSIONAL Today, we’re talking …

Core Standards: Punctuality Read more »

Remember our CORE STANDARDS: SERVE THE COMMUNITY THERE IS NO PLACE FOR GOSSIP HERE ENGAGE IN HEALTHY & POSITIVE COMMUNICATION TAKE PERSONAL ACCOUNTABILITY FOR YOUR ACTIONS PRACTICE PUNCTUALITY DRESS APPROPRIATELY FOR SUCCESS IN YOUR DEPARTMENT BE PROFESSIONAL Today, we’re talking …

Core Standards: No Gossip Read more »

Remember our Mid-West Family Core Standards: SERVE THE COMMUNITY   THERE IS NO PLACE FOR GOSSIP HERE   ENGAGE IN HEALTHY & POSITIVE COMMUNICATION   TAKE PERSONAL ACCOUNTABILITY FOR YOUR ACTIONS   PRACTICE PUNCTUALITY   DRESS APPROPRIATELY FOR SUCCESS IN …

Core Standards: Community Read more »

http://media.blubrry.com/morethanjustradio/p/traffic.libsyn.com/mondaymorningradio/Williams_Deiss.mp3Podcast: Play in new window | Download | EmbedSubscribe: Android | Email | Google Podcasts | RSSFrom MondayMorningRadio.com: Tag-Team Genius: The Wizard of Ads, Roy H. Williams, and The Digital Marketer, Ryan Deiss On a special edition of Monday Morning Radio, …

Two Living Legends of Marketing Offer You Actionable Tips for Success Read more »

From Radio Advertising Bureau website: http://www.rab.com/public/marketingGuide/DataSheet.cfm?id=1 Radio reaches an impressive 91% of all Americans age 12 or older every week. Listeners continue to turn to Radio for news, information and entertainment – despite an ever-increasing selection of media options. Read: Radio …

If You Love Numbers: Radio’s Average Weekly Reach Read more »