Wicked Smart Webinar

Get an overview of Boom Tap Business Consulting’s New Hire Sales Training Onboarding and Playbook course.

What we will cover:

– How to create a video campaign so your customers say, “I See You Everywhere.”
– The key components of videos that move the sales needle.
– How to use video on your website and social media that will win new customers.

About Our Guest Speakers

Luke Willard has helped thousands of businesses across the United States effectively use video to market and grow their business. He has worked with every type of business from SMB’s, to large national corporations, and everything in between. Luke is always looking to find the most effective video strategy for each business, and knows what it takes for a video campaign to be successful! In his free time, Luke enjoys playing golf, cheering on the North Carolina Tar Heels, and trying out new breweries!

Elan Kamen has been managing brand perceptions for over a decade and currently works with some of the largest brands in the world. He helps businesses craft the perfect message for every client and is trusted to create versatile content campaigns that work effectively anywhere online or on-air. His specialties include localized video strategies being deployed over multiple platforms including social media, website advertising, and OTT/CTV, and evolving small and medium-sized businesses’ marketing approaches toward modern trends.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

What we will cover:
-This will be the opportunity to learn how to grow your business without using sales gimmicks.
-You will learn the techniques used by greats like Henry Ford to revolutionize your industry.
I-f you attend and your competitors don’t, you’ll be happy, happy, happy.

About Our Guest Speaker

Mike Slover is the author of, The Strategy Wizard – How to Make Lovable Local Marketing for Bonk’n Good Business. Mike’s book has helped small business owners all over the United States, Canada, and Australia find their most profitable marketing messages by making them strategic, local, and lovable.

Mike’s mindset has opened doors for him to work with major companies such as Sony, Canon, GoPro, and Cabela’s. He’s even produced a reality TV show that won 3 Telly Awards. His heart has always drawn him back to the little guy.

Now, his main focus is helping you, the local business owner, rocket your business to the top of your market.

When Mike’s not helping business owners take over the world, he’s coaching his 13-year-old daughter’s softball team and writing songs for Nashville. He resides in the Midwest with his wife, two daughters, and Golden Retriever, Luna. Now, adjust your thinking cap and get ready to become a Strategy Wizard.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for our next Wicked Smart Webinar at www.wickedsmartwebinar.com

What we will cover:
-How to use stories to build an emotional bond with your customers.
-How to create and use proven storytelling techniques to grow your business.
-What is the single most important rule, that can never be broken, when using storytelling to drive sales?

About Our Guest Speaker

Stephen Semple is the host of The Empire Builders Podcast, a Wizard of Ads Partner, and the Director of Wizard of Ads Canada. Stephen has worked in the marketing industry for over 30 years. The bulk of his career has been focused on Business to Business marketing using mass media, digital media, direct mail and direct response advertising. He has worked in industries ranging from auto parts manufacturers to pharmaceutical consulting firms.

He lives on the shores of Georgian Bay in Collingwood Ontario Canada.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for our next Wicked Smart Webinar at www.wickedsmartwebinar.com

What we will cover:
-What is the marketing rebellion?
-How communicating with consumers has changed and why it isn’t going back to the way it was.
-How to provide what modern consumers want and need from you.

About Our Guest Speaker

Don Stanley is an internationally recognized college educator, speaker, and marketing and sales consultant. As the co-founder of Wisconsin-based 3RhinoMedia, he has personally spoke to, lead workshops for and coached a wide array of clients ranging from Fortune 500 companies, international organizations, NBA, NHL and NFL athletes, start-ups and non-profits.

One fun fact is Don has consulted with organizations on all 7 continents and he was a professional dog trainer (he loves dogs). Don has been featured on some of the top business blogs in the world including the Content Marketing Institute and Mark Schaefer’s BusinessesGrow.com. He also has been featured on Marketplace Radio, This American Life, ABC News, CBS News, NBC News and he is a regular guest on Wisconsin Public Radio.

In addition to his work at 3RhinoMedia, Don is an award-winning faculty member at the University of Wisconsin-Madison where he teaches courses on social media and digital marketing.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for the next Wicked Smart Webinar at www.wickedsmartwebinar.com

What we will cover:
-What inbound marketing is and why it matters
-The role the buyers journey plays
-The 7 step roadmap broken down step-by-step with best practices and examples
-Why you want to strive for strong lead generation to improve your overall sales performance

About Our Guest Speaker

Dani has been helping businesses with their marketing and sales strategies for over 15 years. Her background in advertising sales combined with her experience in marketing gives her a special insight into the challenges that businesses face and the ability to coach them through solutions that work. She specializes in helping businesses sell smarter and faster.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for the next Wicked Smart Webinar at www.wickedsmartwebinar.com

What we will cover:
– “An audio logo is every bit as important as a visual logo” -Ad Age
– How and why we learn music without any effort
– Music with reputation forces a memory

About Our Guest Speaker

In 1993 Bill developed Advanced Concepts, Incorporated. Advanced Concepts is dedicated to providing national quality advertising jingles to local advertisers all over the United States. Since its inception, Advanced Concepts has developed musical images for well over 6,000 clients nationwide.

Advanced Concepts currently has several recording facilities located in Los Angeles, Las Vegas, Phoenix, Minneapolis, Nashville and New York City. Although focusing largely on local advertisers, Advanced Concepts has developed musical images for many national advertisers including United Way, Famous Dave’s Barbecue, Curves, Cold Stone Creamery and more. The Advanced Concepts team continues to educate itself through classes, workshops, seminars and training. Bill’s close relationship with industry insiders keeps him on top of the changing world of branding marketing.

Bill is also a public speaker and has presented branding seminars and workshops for clients all over the United States since 2010. Bill is currently working on his first marketing/branding business book. Bill is also a founding Kounselor for BrandKamp along with Chuck Mefford and Johnny Molson.

Bill resides in Bloomington, Indiana with his wife of 29 years Teri.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for our next webinar at www.wickedsmartwebinar.com

What we will cover:
-Contesting 101: rules, setup, and best practices
-The Power of Contesting Data: generating leads
-The Right Idea: great examples and results

About Our Guest Speaker

Zack East is the Vice President of Customer Success at Mid-West Family Southwest Michigan. He is responsible for assisting in the day-to-day operations of the market as well as leading the Engagement & Experience and Revenue Generation & Sales teams. Zack has been with Mid-West Family for over 17 years, having begun his career as a Promotions Assistant, growing to lead local heritage radio brands ROCK 107 WIRX and 98.3 The Coast, as well as the development of Interactive products MoodyontheMarket.com, Town Crier Wire, and Radio Super Saver. His extensive experience building and executing contesting for brands is vast, having given away a collective $100,000+ worth of prizes during his career, all while building databases of raving fans and potential leads for clients using the power of contesting.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for the next webinar at www.wickedsmartwebinar.com

What we will cover:
– Learn how Hubspot boosted their blogs’ search engine rankings and created an amazing experience for their readers.
– Find out how to acquire your best customers before your competitors with strategic keyword research.
– Learn a shortcut to discover the exact words your customers are typing into their favorite search engine.

About Our Guest Speaker

Pasquale is an accomplished strategist, CEO, entrepreneur, sales manager, coach, and business consultant. He’s an expert in all disciplines of digital marketing, sales, marketing, and creative direction. He’s adept in providing leadership and direction to all areas of sales, business development, and strategic positioning.

Pasquale’s areas of consulting expertise are in the fields of energy, marketing, website development, public relations, media buying, merchant services, and leadership. His long record of success is proof he’s earned his credentials in areas of maximizing revenue potential, increasing client retention, surpassing sales objectives, and improving client satisfaction in highly competitive markets.

What is the Wicked Smart Webinar?

It is a resource designed for business leaders, owners, and management. We provide information and strategies to help you sharpen your leadership skills and help you push through the headwinds in front of your business.

Register for the next webinar at www.wickedsmartwebinar.com